About Rob Terell

Serial entrepreneur and business visionary, Robert Terell leads a global legacy of influence in the entertainment industry. Ascending from unpaid intern to top executive, he is a financial strategist, published author, motivational speaker, film director, and music artist. Terell is well known for his work as a celebrity business manager, specializing in brand development and monetization. His creativity reaches far beyond the business realm as Rob brings his vivid imagination to life through an assortment of mediums. A family man, he cherishes the time spent with his children. He is affectionately known by friends and colleagues as THE OFFICIAL DEALMAKER.

Born and raised in New York City by a single-parent mother, Robert Terell showed an early knack for commerce. Blessed with the gift of gab, he is a natural communicator, skilled seller, and master negotiator. Robert’s career blossomed as he filled a variety of jobs in the music industry. Beginning as an intern at Calliope Studios in NYC, Robert gravitated toward the business side of entertainment. Learning from on-the-job training, he gained experience working with people like Kevin Maxwell at Tommy Boy Records, and Will Socolov, the part-owner of Sleeping Bag Records distributed by Def Jam. As the Regional Vice President of the Southeast Regional Market for Bungalo/Universal Records, Terell shifted into distribution with Universal Music Group Distribution (UMGD). Major highlights from this era of his career include landing Soul for Real a multi-album deal worth 3 million dollars with Warner Brothers; renegotiating a deal for Nancy Denise with the Oxygen Network for The Bad Girls Club; and managing Jackie’s Boy, a Grammy-winning artist.

With a fresh and new perspective, Rob Terell is a quintessential American businessman. He currently sits at the helm of thirteen companies, nine of which are currently active, and five of which are monetized at profitable earning levels. Robert is constantly fostering new ideas and building them up into successful ventures. Serving as C.E.O. for his organizations, his impressive list of entities includes Wealth Nation, a consulting service providing its clients with advice in business, branding, and negotiation; Industry Certified, a multi-media company providing unique content to a global audience; and Artist Rewards, a revolutionary brand loyalty program and national membership network specifically designed to boost the career of independent artists. Additionally, Terell started MoguLyfe and Good Money Group as holding companies, while Musicnomics, another of Rob’s creations, developed as an online service offering solutions for financial support.

Deeply passionate about encouraging other entrepreneurs, Rob started motivational speaking in 2020 with Live Legendary. Always determined to give back to his community, he has also launched a nonprofit organization called Faith Champions. Faith Champions is a celebration of individuals who believe in themselves and are rewarded for it. There to support others on their journey, Faith Champions helps the underdog overcome their struggle. “I believe that you need Faith to make it through this life,” Rob says. “The universe rewards faith.”

Always finding ways to reward others, Terell founded the Young Billionaires Club (YBC) as an opportunity to bring together hard-working people over a common mindset to reach billionaire status. This lifestyle brand, YBC, recognizes that age is just a number, and “Young” refers more to the idea of “new money.” Additionally, World Capital was started to help guide entrepreneurs in obtaining the credit and capital necessary for success in the business world.

As his organizations grow, they’ve expanded outside of the music scene. Industry Certified in particular has dipped into various realms of media, including radio and television. With his production company, 700 Films, Robert has directed seven episodes for the reality TV series on the VH2 network, Industry Certified: Journey to the Deal, as well as several music videos. When directing, Terell interprets the energy of a song so that he understands the record sonically. He then works with the artist’s vision, bringing it to life on the screen. Robert Terell’s signature on all of his music videos is an opening skit to set the stage for the story being told. By using a narrative structure, his work is particularly engaging and cinematically pleasing.

As he continues to serve clients in the music industry, Robert Terell launched the record label, Rocstar Music Group to help talented artists release quality tracks on a professional scale. An intuitive problem solver, Terell is often sparked with the energy to address the needs of those around him. Recognizing the demand for education, he has written four books that reveal the tricks of the trade Rob learned throughout his career. His book, Broke and Famous: The Music Game... resonated heavily with readers, offering a guide for new artists to avoid the dangerous pitfalls of the industry.

After 25 years in entertainment, Robert Terell has earned reliable credibility in his field. With a creative spirit, he is a verified artist, constantly releasing work as a music talent specialist and producer. Between his books and businesses, Robert Terell is a driving force, flourishing on all projects. Possessing an uncanny quirk for understanding people, he is quick to leverage any situation into a win-win for all parties involved. Specializing in elevating the artist brand to the highest level of monetization, Rob leverages his vast knowledge of global business entertainment to help develop emerging acts and train aspiring executives. With all he is creating, his greatest accomplishments are yet to come. Multi-talented, Robert is a true visionary. His belief pulls him forward into the future and acts as a guiding light for all those who follow him. He has a unique ability to galvanize people, pushing them forward, and manifesting ideas into reality. THE OFFICIAL DEALMAKER is transcending the industry, conquering the world, and leading others to greatness.